Video is too much work - I'll stick to being a picture-and-text blogger.
Tips
culture
On Xiaohongshu, Weibo, and WeChat Channels, content is usually categorized as 图文 (image post) vs 视频 (video). 图文 posts average 3–9 photos with short captions, the dominant format on Xiaohongshu. 图文带货 = affiliate-style shopping posts.