This street is a hangout for Shanghai's trendy crowd.
Tips
usage
潮 by itself means 'trendy, hip'. 潮人 = trendy person, 潮男 / 潮女 = trendy guy / girl. Usually admiring, but can be mildly sarcastic toward someone trying too hard.
memory
潮 originally means 'tide' — a 潮人 is someone riding the tide of fashion.