米哈游 was founded in Shanghai in 2012 by three Shanghai Jiao Tong University students. Its biggest hits are
崩坏3 (Bēnghuài 3, Honkai Impact 3rd),
原神 (Yuánshén, Genshin Impact, 2020), and
崩坏:
星穹铁道 (Honkai: Star Rail, 2023). The international brand HoYoverse was established in 2022. Slogan:
技术宅拯救世界 (Jìshù zhái zhěngjiù shìjiè, 'tech otaku save the world').