Standard transliteration of a full Western name.
乔丹 (Qiáodān) = Jordan (also famously the rendering for basketball player Michael Jordan,
迈克尔·
乔丹).
卡夫 (Kǎfū) handles 'Caf-' / 'Kaf-' surnames; it's also the Chinese name of the Kraft food brand (
卡夫食品). The middle dot · marks the boundary between given and family name.