He bought a fried dough twist as a snack for the road.
Tips
culture
麻花 from Tianjin (天津麻花) is especially famous, with 桂发祥 (Guì Fā Xiáng) being the most celebrated brand. The snack gets its name from the twisted braid shape that resembles plaited hemp (麻).
memory
麻 means hemp/sesame and 花 means flower/pattern — the twisted shape of the snack resembles a braided hemp rope or a flowering twist.