罗迪欧 transliterates English/Spanish 'rodeo' (cattle round-up). Most famously it appears in
罗迪欧大道 (Rodeo Drive), the three-block luxury shopping street in Beverly Hills associated with Cartier, Gucci, and the film 《
风月俏佳人》 (Pretty Woman). Standard PRC press more often uses
罗德欧 or simply 'Rodeo Drive' romanized.