Phonetic transliteration of "Beardsley." Best-known bearer: Aubrey Beardsley (1872-1898), the British Art Nouveau illustrator famous for his black-and-white illustrations of Oscar Wilde's Salome.
比尔 (bǐ'ěr) is the standard rendering of "Bear-/Beer-/Bill-," then
兹 (zī) for "-ds-" and
利 (lì) for "-ley."