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念念不忘

niànniànbúwàng
idiom HSK 7 #15,507

Meanings

  1. 1 to never forget
  2. 2 to keep thinking about
  3. 3 to be unable to let go of

Examples

他对那件事念念不忘。
Tā duì nà jiàn shì niànniànbúwàng.
He can't stop thinking about that matter.
念念不忘，必有回响。
Niànniànbúwàng, bì yǒu huíxiǎng.
If you never forget, there will surely be an echo. (Persistence pays off.)

Tips

memory
念念 (think think, repeatedly thinking) + 不忘 (not forget) = constantly thinking and never forgetting.
culture
The phrase 念念不忘，必有回响 is from the movie "The Grandmaster" (一代宗师) and has become a widely quoted expression meaning persistence will be rewarded.

Stroke Order

念 niàn
不 bù
忘 wàng