Xīn chǎnpǐn yào qiǎngzhàn shìchǎng, bīngguì-shénsù, wǎn yí ge yuè jiù kěnéng bèi biéren chāoguò.
To capture the market with a new product, speed is everything; a month late and others may overtake you.
Tips
history
The idea goes back to the 《孙子》: 兵之情主速, 'speed is the essence of war'. The four-character form comes from the 《三国志》, where in 207 郭嘉 urged 曹操 to leave the baggage behind and ride light against the Wuhuan.