culture
Aired SBS 2013-2014, streamed 14.5 billion views on iQiyi in its first run. The premise - a 400-year-old alien falling for an actress - is less remembered than its cultural fallout: 炸鸡和啤酒 (fried chicken and beer) became a Chinese food craze overnight, millennial women adopted 千颂伊-style coats and lipsticks, and the drama is often cited as the peak of the 韩流 wave in mainland China before the 限韩令 (Korean-content restrictions) began in 2016.
