The company encourages employees to brainstorm and offer suggestions for improvement.
Tips
history
Comes from Zhuge Liang's 《教与军师长史参军掾属》 (Three Kingdoms): 夫参署者，集众思，广忠益也 — the purpose of an advisory office is to gather many thoughts and broaden loyal contributions. Zhuge Liang's management philosophy distilled into four characters.
usage
Positive and common in workplace settings — meetings, brainstorming, planning. Often paired with 群策群力 (everyone contributes strategies and effort). 集思 = gather thoughts, 广益 = broaden benefit.
