Counterpart to
短链. (1) Tech:
长链接 /
长链 = a full, unshortened URL - usually contrasted with
短链 in marketing tooling. (2) Supply chain: factory - wholesaler - regional distributor - retailer - consumer = a
长链 system, with each layer adding margin. The strategic narrative of Chinese new-retail startups in the 2010s was
长链 -
短链 ('cut out the middlemen'). Pinduoduo, Shein, and live-commerce all sold themselves on this story.
