Hermès scarves are a favourite gift for many women.
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爱 (love) + 马 (horse) + 仕 (official / serve) — a phonetic rendering of Hermès with character choices that nod to the brand's equestrian origins (the horse-and-carriage logo).
French luxury house founded 1837 by harness-maker Thierry Hermès. The Birkin (铂金包) and Kelly (凯莉包) bags are infamous in China for the 配货 ('paired purchase') practice — buyers must spend on other items to qualify to buy one.
