招徕

招徠

zhāolái

verb #47,229

Meanings

1 to canvass (for customers)
2 to solicit
3 to attract
4 to recruit

Characters

to beckon / recruit

to come (literary)

Examples

店家用大喇叭招徕顾客。

Diànjiā yòng dà lǎba zhāolái gùkè.

The shop uses a loudspeaker to attract customers.

他们打折是为了招徕生意。

Tāmen dǎzhé shì wèile zhāolái shēngyi.

They're discounting in order to drum up business.

Tips

mistakes

Don't confuse 招徕 (zhāolái — to attract customers) with 招来 (zhāolái — to bring upon, often negative consequences like 招来麻烦 'to invite trouble'). 招徕 is mostly commercial and positive.

Stroke Order

招 zhāo

徕 lái