口耳相传

口耳相傳

kǒu'ěr-xiāngchuán

idiom

Meanings

HSK 3

这个故事在民间口耳相传了几百年。

Zhège gùshì zài mínjiān kǒu'ěr-xiāngchuán le jǐ bǎi nián.

This story has been passed down by word of mouth for centuries.

HSK 7-9

这家小店的口碑全靠口耳相传。

Zhè jiā xiǎodiàn de kǒubēi quán kào kǒu'ěr-xiāngchuán.

The little shop's reputation runs entirely on word of mouth.

usage

Two natural fits: (1) oral folk traditions - legends, recipes, songs; (2) grassroots marketing - word of mouth for small shops, indie products.

grammar

Apostrophe: kǒu'ěr - syllable break before the vowel-initial second syllable.

口 kǒu

耳 ěr

相 xiāng

传 chuán