A literal time expression that often appears in shows and ads — CCTV's morning news segment 《
新闻六十秒》 (Sixty-Second News) and the catchphrase 'give me sixty seconds' in pitch contests. Equivalent in length to
一分钟 (yī fēnzhōng, one minute), but feels more urgent and more 'broadcast-style' when phrased as
六十秒.
