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降价

降價
jiàngjià
verb HSK 4 #23,593

Meanings

  1. 1 to cut the price
  2. 2 to reduce the price

Examples

这件衣服降价了，快去买吧。
Zhè jiàn yīfu jiàngjià le, kuài qù mǎi ba.
This piece of clothing is on sale, hurry and buy it.
超市的水果今天降价了。
Chāoshì de shuǐguǒ jīntiān jiàngjià le.
The fruit at the supermarket is discounted today.
商家为了吸引顾客纷纷降价。
Shāngjiā wèile xīyǐn gùkè fēnfēn jiàngjià.
Merchants lowered their prices one after another to attract customers.

Tips

usage
The opposite is 涨价 (zhǎngjià, to raise the price). Both are very common in daily conversation about shopping.
culture
During 双十一 (Singles' Day, Nov 11) and 618 (June 18), massive 降价 sales dominate Chinese e-commerce.

Stroke Order

降 jiàng
价 jià