She bought bot followers to inflate her like count.
Tips
usage
点赞 = give a like (verb); 点赞量 = the resulting count (noun). The X-量 pattern productively forms metrics: 阅读量 (reads), 播放量 (plays), 评论量 (comments), 转发量 (shares), 点赞量 (likes). Together these are 互动数据 (hùdòng shùjù, engagement data).
culture
Likes ('赞') across most Chinese platforms are the same gesture as a Western like — heart icon on Xiaohongshu, thumb on Bilibili, etc. WeChat Moments uniquely shows your likes only to mutual friends.