新瓶旧酒

新瓶舊酒
xīnpíngjiùjiǔ
idiom

Meanings

  1. 1 old wine in a new bottle
  2. 2 the same content dressed up in new packaging

Examples

Zhè cì gǎigé bùguò shì xīnpíngjiùjiǔ, méiyǒu shízhì biànhuà.
This reform is just old wine in a new bottle — nothing has actually changed.
Tā de xīnshū qíshí shì xīnpíngjiùjiǔ, guāndiǎn dōu shì chǎo lěngfàn.
His new book is really just old wine in a new bottle — all the ideas are warmed-over leftovers.

Tips

usage
Almost always pejorative: signals that something marketed as fresh or innovative is just rebranded old material. The reverse phrasing 瓶装 (jiùpíng zhuāng xīnjiǔ, 'new wine in an old bottle') has the opposite, neutral-to-positive meaning — old form, new substance.
memory
The image is straightforward: (new bottle) + (old wine). The wine matters more than the bottle, so the swap is hollow.

Stroke Order

xīn
píng
jiù
jiǔ