折本

shéběn
verb

Meanings

  1. 1 to lose money in business
  2. 2 to take a loss on the capital invested

Examples

Tā nìngyuàn shéběn bùyuàn huò zài lǐ.
He'd rather sell at a loss than let the goods pile up in the warehouse.
Jīnnián shēngyi bùhǎo, měi pī huò shéběn.
Business has been bad this year — he lost money on every shipment.

Tips

usage
The here is shé (second tone), the 'sustain a loss' reading — not zhé (the discount / fold reading) or zhē (the turn-over reading). means the capital, so the literal sense is 'to break (eat into) the principal'.
mistakes
Don't confuse with 折扣 ('discount') — that is a different reading. 折本 means actually losing money, not discounting.

Stroke Order

zhé
běn