打卡网红店

打卡網紅店

dǎkǎwǎnghóngdiàn

phrase

Meanings

1 to check in at an Instagrammable / internet-famous shop
2 visit and post-about a trending venue

Characters

to hit; to punch

Examples

她周末去打卡网红店了。

Tā zhōumò qù dǎkǎ wǎnghóng diàn le.

She went to check in at a trending shop over the weekend.

打卡网红店已经成了年轻人的周末娱乐。

Dǎkǎ wǎnghóng diàn yǐjīng chéng le niánqīng rén de zhōumò yúlè.

Checking in at 'internet-famous' shops has become a weekend pastime for young people.

Tips

culture

打卡 originally 'punch in at work' → re-used on social media as 'check in at a place' (posting proof you visited). Combined with 网红店 (Instagrammable / internet-famous shop) it describes the post-2017 Xiaohongshu-driven behavior of going somewhere just to photograph it.

usage

Often used as a verb phrase: 去打卡 (go check in), 打卡 + location. Can be done to 网红店, 网红景点, 网红餐厅, etc.

Stroke Order

打 dǎ

卡 kǎ

网 wǎng

红 hóng

店 diàn