Shìpínhào zhíbō de liúliàng láizì Wēixìn péngyǒuquān.
WeChat Channels Live's traffic comes from the WeChat social graph.
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Because 视频号 is embedded in WeChat's 1.3-billion-user ecosystem, its live-streaming has become a major livestream-commerce channel - especially for brands targeting older users who already live inside WeChat.
Tencent's short-video feature launched inside 微信 (WeChat) in January 2020. Directly tied to the user's WeChat social graph - posts can be shared to 朋友圈 (Moments) and groups. Tencent's strategic counter to 抖音 and 快手.
