Put forward by
胡锦涛 in 2003, after the SARS outbreak exposed the costs of growth at any price. It called for development that is
以人为本 ('people first'), balanced between city and countryside and between regions, and sustainable, and it went with the slogan
和谐社会 ('harmonious society'). The Party constitution took it in in 2007, and in 2012 it was named one of the Party's guiding ideologies.