Dating reality shows are especially hot right now.
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秀 is a phonetic loan from English 'show'. Chinese reality TV exploded after the 2013 mega-hit 《爸爸去哪儿》 (Dad, Where Are We Going?). Subgenres include 恋爱真人秀 (dating), 选秀 (talent show), 生存真人秀 (survival).