The company launches new products to the market based on consumer demand.
Tips
register
Slightly formal/business term. Often appears in marketing copy and financial news. In casual speech, 上市 (shàngshì, 'go on the market') is much more common for product launches.
memory
应 (yìng, 4th tone) = 'to respond to' (different from 应 yīng 'should'); 市 (shì) = 'market'. Read it as 'meet the market' — products meeting consumer demand by appearing on shelves.