The cream-beige look has been blowing up on Xiaohongshu lately.
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奶油风 is a 2022-onward Chinese interior trend popularized on Xiaohongshu: warm off-whites, beige, wood, curved edges, soft fabrics. It was positioned as the antidote to the colder 性冷淡风 of the previous cycle — same minimalism, more hygge.
