Gōngsī qǐng le yī wèi míngxīng zuò chǎnpǐn dàiyánrén.
The company hired a celebrity as the product endorser.
Tips
usage
代言人 is commonly used in advertising/marketing for celebrity endorsers. In politics, it can also mean spokesperson (similar to 发言人 fāyánrén, but 发言人 is more official).