代言人

dàiyánrén
noun HSK 7 #9,475

Measure Word

Meanings

  1. 1 spokesperson
  2. 2 brand ambassador
  3. 3 endorser

Characters

Literally 'person who speaks on behalf of' — a spokesperson

Examples

Tā shì zhège pǐnpái de dàiyánrén.
She is the brand ambassador for this brand.
Gōngsī qǐng le yī wèi míngxīng zuò chǎnpǐn dàiyánrén.
The company hired a celebrity as the product endorser.

Tips

usage
代言人 is commonly used in advertising/marketing for celebrity endorsers. In politics, it can also mean spokesperson (similar to 发言人 fāyánrén, but 发言人 is more official).

Stroke Order

dài
yán
rén