应援

應援
yìngyuán
verb

Meanings

  1. 1 to support (an idol/team)
  2. 2 fan support campaign
  3. 3 organized cheering/promotion

Characters

From Japanese (ōen, cheering/support). Adopted into Chinese fandom culture for organized fan support activities.

Examples

Fěnsīmen zǔzhī le dà guīmó yìngyuán huódòng.
The fans organized a large-scale support campaign.
Tā wèi ǒuxiàng zuò le yìngyuán shǒufú.
She made a fan banner to support her idol.

Tips

culture
应援 activities include: buying albums to boost chart rankings, funding LED billboard ads, organizing color-coded lightstick displays at concerts, streaming music videos on loop, and crowdfunding birthday projects. A core part of 饭圈 culture.
usage
Can be noun or verb. '应援' = fandom's official color, '应援' = lightstick, '应援' = fan merchandise/gifts distributed at events.

Stroke Order

yīng
yuán