315

sānyāowǔ
noun

Meanings

  1. 1 March 15 (World Consumer Rights Day)
  2. 2 China's annual consumer-rights exposé gala

Characters

Examples

Jīnnián sān yāo wǔ bàoguāng le jǐ jiā dà gōngsī.
This year's March 15 Gala exposed several big companies.
Shāngjiā zuì pà sān yāo wǔ wǎnhuì.
Merchants are most afraid of the 3·15 Gala.

Tips

culture
315 (read sān-yāo-wǔ, using for 1 to avoid confusion with qī) refers to March 15 (国际消费者权益, World Consumer Rights Day). CCTV's "3·15晚会" annual primetime exposé has taken down brands from Volkswagen to Apple to Kraft.

In Pop Culture

3·15晚会 sān yāo wǔ wǎnhuì
3·15 Gala
CCTV's annual consumer-protection exposé broadcast — brands dread being featured and viral #3·15# trending topics can crash stock prices overnight.