流量密码

流量密碼

liúliàng mìmǎ

noun

Meanings

1 traffic password (formula for going viral)
2 click-generating trick

Characters

Examples

萌宠视频是流量密码。

Méngchǒng shìpín shì liúliàng mìmǎ.

Cute-pet videos are a guaranteed traffic generator.

他找到了短视频的流量密码。

Tā zhǎodào le duǎnshìpín de liúliàng mìmǎ.

He's cracked the formula for short-video traffic.

Tips

culture

Internet-marketing buzzword from the late 2010s. Frames viral-content tactics as a 'password' that unlocks the algorithm — beauty, pets, food, controversy are all called 流量密码. Often used ironically when a creator plays to obvious tropes.

Stroke Order

流 liú

量 liàng

密 mì

码 mǎ